Our Core Philosophy
We believe that there should be no substantial trade off between quality, price and sustainability. From materials to manufacturing, we ensure we don’t compromise for less. Away from our products, we’re big advocates for the outdoors and natural world.
Meet Tom Sproull
Whilst studying Human Geography at University, the huge problem of fast fashion stuck with me and I felt determined to try to do something about it. After saving as much beer money as I could and maxing my student overdraft, I put it all on the line and started Cove.
The mission of Cove was simple to me - prove that a small, independent business with no financial backing could be truly sustainable whilst also being successful. 20 months later and I am mega busy handling all of Cove's operations myself; from picking, packing and posting to producing and posting content across social media. I'm extremely grateful to those who have supported the mission so far and am confident that this is just the beginning!
Sustainable Fashion
The fashion industry needs change. We’re on a mission to prove that even a small independent can be the change that others follow.
Fundamental Principles
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Sustainable
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Innovative
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Quality
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Inspirational
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